About me:

• Describe your personal background, values, and what drives you both professionally and personally.
• How do your experiences shape the way you approach your business?
• REQUIRED — Describe your voice, tone, and style. Give examples if you can - highly recommended (share a newsletter that you have written, previous posts, emails to a colleague that aren’t confidential, etc).

About my business:

• What inspired you to start your business?
• Were there any significant challenges or milestones in your journey that shaped the business?
• How does your business differentiate itself from competitors? What's your unique value proposition?
• REQUIRED — Insert the name of your business and describe the value proposition and reason why people should pay attention.

About my audience:

• REQUIRED — Describe who is your target audience. Describe what they want, what their interests, needs, and challenges are. Add any relevant information
• How does your business help solve problems or fulfil the needs of your audience?
• Are there any success stories of customers or clients that highlight the impact of your business?
• What kind of feedback or questions do you often get from your audience?